Published: 2025-09-15

From Live to Checkout: Digital Marketing and Gen Z's Local Response to Purchasing on Shopee

Citra Mulya Sari, Rahmawati Agustin, Syafrudin Arif Marah Manunggal

143-154

The Impact of the Increase in VAT Rates on Inflation and People's Purchasing Power in Indonesia: An Analysis of Data from the Last 5 Years

Azhira Fitria Rahmawati, Yunaita Rahmawati, Renandia Ridhaning Pangesti, Savira Febriana Maharani

209-224

The Impact of VAT Rate Increase on Tax Revenue and Economic Stability in Indonesia

Dendi Muarifin Widya Putra, Yunaita Rahmawati, Siera Maulida Rahmawati, Karimatur Rofiatus Saadah, Lailatul Hikmah

237 - 246

Spiritual-Based Human Resource Management in Recruitment and Orientation: A Study in Tulungagung's Faith-Based Organizations

Rafika Meilia Sari, Sheptya Zoya Maharanie, Mohammad Duwi Khurniawan, Rendi Eka Saputra

257-264

Building Islamic Branding: Marketing Strategies for the Muslim Marke

Mifthul Jannah, Amanda Ditania Putri, Sari Ramadani, Ainun Mardhiah

302-319

Service Quality Towards Consumer Satisfaction: SERVQUAL Model and Islamic Service Perspective

Mega Tunjung Hapsari, Ilham Pamungkas Winardi, Ayuk Wahdanfiari Adibah, Siti Kalimah

340-350

The Role of Sharia Fintech in Promoting Halal Investment Among Millennials

Elizabeth Amelia Permata Sari, Daniel Jefri Kurniawan

385-393

Implementation of Ijarah and PSAK 107 Accounting at BMT to Improve Sharia Financial Transparency

Dhika Nurrohman, Ning Wijayanti, Muhammad Idris Al Satria, Binti Nur Asiyah

414-420

Sharia Hedging: A Review of Practice and Substance Based on the Substance Over Form Principle

Inna Putri Istiqomah, Lailya Zahrotun Nabila, Difa’ul Haq Azuha

487 - 496